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And We're Off - OIP Spring Racing Editorial

And We're Off - OIP Spring Racing Editorial

Iconic to the Melbourne Events Calendar, the Spring Racing Carnival offers more than just a day at the races. If you were to ask a group of people what they love about the event, it's unlikely they'll narrow it down to one thing. For some it might be 'the race that stops a nation', others could say fashion on the fields, and some will admit it's just about the opportunity to get a little too drunk with friends and potentially back a winner. But outside of the Racecourse itself, how do you emanate the stylish experience synonymous with the races...

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The Modern Dad - OIP Fathers Day Editorial

The Modern Dad - OIP Fathers Day Editorial

In recent years, many publications have taken it upon themselves to define the 'modern man'. Listing trivial or insignificant acts a male can perfect to accomplish what acquits to modern masculinity. While OIP don't agree with these seemingly rubbish lists, studies have shown that the modern dad now takes on more household and parenting responsibilities than their predecessors. We think that is a dad worth celebrating. So with Father's Day just a stone throw away, we've decided to present our modern dads with a contemporary and sophisticated celebration. Aiming to exude modern masculinity and embody the resilience of a fathers...

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FATHER'S DAY EDITORIAL-RAD DAD

FATHER'S DAY EDITORIAL-RAD DAD

We're celebrating Father's Day with bright colours, loud graphics and a whole lotta funk! "RAD DAD" is a break away from the rustic, wooden, chalkboard type of styling we often associate with a 'manly' look. Not that there's anything wrong with all the above but who says Dads can't have some colour in their celebrations? We're talking neon yellow..bright blue hues..and yes, even neon pink! We also said no to the traditional desserts (sorry, cupcakes) and went for some exciting desserts such as the fudge pops by Sugar High Desserts, and the dessert of the year, the humble eclairs, by...

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MARBLE & COPPER THEMED MOTHER'S DAY SHOOT

MARBLE & COPPER THEMED MOTHER'S DAY SHOOT

Written, Styled & Photographed by our Creative Director Astrid Jayengsari Mother’s Day is a big deal to me and since being a Mother to three cheeky monkeys myself, I take this day very, very seriously! To me, Mother’s Day is dedicated to family and pampering. So I started thinking of what it is that I love most about Mother’s Day, and what every Mother would love about Mother’s Day, from the beginning of the day to the end. That’s when the theme came in mind – “Mother’s Day- Breakfast in Bed” it is a beautiful start and best thing to...

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